The Fountain of Youth

The Fountain of Youth

British designer Paul Smith has been drinking  evian since he was 12 years old and now he's adding his signature touch onto evian's latest 2010 limited edition collection.

Known for his eclectic take on traditional British styling, his 'classic with a twist' style has earned him both commercial and critical success around the world. His designs embodies a child-like curiosity and projects a colourful statement about youthfulness and living life at its fullest.

The origins or evian begins at the majestic French Alps where each drop of evian undergoes a 15-year journey from its peak. It then travels through a vast mineral aquifer deep within the mountains before finally emerging at the spring in Evian-Les Bains. Untouched by man, it is directly bottled at the source and shipped worldwide in its naturally perfect state.

Paul Smith for evian will be available on the shelves beginning December 2009.